The Botkeeper Blog

Bookkeeping, accounting, and business resources to help you become a finance guru. 

Jessica Veiga

Jessica Veiga is an experienced B2B marketing expert with a history of working in software, SaaS, technology, accounting, and services spaces. Jessica's passion for social sciences and communication drew her to sales and marketing, where she has worked with clients across a range of industries, including retail, education, technology, and more. With real-world experience at top marketing and software companies in Boston, assisting hundreds of businesses across numerous stages of growth, and a BS in Psychology & Counseling, Jessica is uniquely qualified as a senior leader and team player to help lead businesses to maximize their reach, tell their stories, digitally evolve, and build mission-driven marketing strategies.

Recent Posts

1 min read

5 Small Business Owner Hacks That Enhance Productivity

By Jessica Veiga on Oct 2, 2018 11:04:45 PM

TECHeHOW: Enhancing productivity as a small business owner may be on your mind, but the challenges and potential concerns are keeping you from action. Whether you’re starting a small business or hoping to grow an existing one, there are a few hacks that you can employ to get moving in a productive direction.

Here are the top five small business productivity hacks that are essential to growth and success.

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1 min read

Top Freelancer Finance Tips To Help You Stay Profitable

By Jessica Veiga on Oct 2, 2018 10:54:48 PM

DOABLE FINANCE: Being a freelancer allows you to do want you want while still running a business. However, you may face rare challenges when it comes to your finances. Balancing the budget, surprise business expenses, fluctuating income, insurance, and trying to save for retirement are all elements of freelancer finance.

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1 min read

How to Utilize AI for Your eCommerce Business

By Jessica Veiga on Oct 2, 2018 10:46:21 PM

APPNOVA: Artificial intelligence can be said to be the ability of machines to process data and perform tasks in a way that mimics human intelligence. Data processing, voice and visual recognition, decision making— all of it is AI. It’s this kind of technology that has enhanced experiences in a way that helps brands deliver more personalized and relevant content to it users. It’s this kind of technology that’s helping revolutionize eCommerce, and it’s this kind of technology that brands are looking to leverage.

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2 min read

YEC Members Launch Podcasts, Share Industry Recognition and More

By Jessica Veiga on Oct 2, 2018 9:00:37 PM

YEC: YEC members continue to be as busy as ever this summer. From launching new podcasts to raising significant funding rounds, these companies and the amazing members behind them have a lot to celebrate. Below, we highlight six members and their big news.

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1 min read

5 Essentials to Starting a Home-Based Business

By Jessica Veiga on Oct 2, 2018 8:55:36 PM

GROUND REPORT: A thriving home-based business begins by bringing your vision to life. The transformation from ideation to success is exciting and if it’s your first time, you are in for some professional and personal rewards. However, the road to success isn’t always smooth. Starting and running a home-based business is not something anyone can just do. Making a serious effort is required, and with hard work and passion aside, you will need to develop a strategic plan for growth and maximum startup exposure. The following are five essentials to starting a home-based business can serve as your playbook to make the process a bit easier.

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1 min read

Key Benefits Of Automating Finances (And How To Do It Right)

By Jessica Veiga on Sep 26, 2018 12:28:02 PM

TECH AND TRENDS: Automating finances may not be as challenging as you may think. Automation is a buzzword, but when it comes to finance, it isn’t as hot of a topic. However, if done right, you can achieve your goals and develop a plan that lasts a lifetime, and without effort.

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