Accounting is in crisis.
Not because the numbers aren’t adding up, but because the people are burning out, aging out, tapping out, and logging off for good.
Fewer students are choosing accounting. More experienced professionals are leaving. And firms are stuck in the middle, scrambling to deliver services with shrinking teams, rising workloads, and a talent pipeline that’s drying up faster than a year-end deadline.
So what’s the move? Client Advisory Services.
You don’t need to build a CAS empire overnight. But you do need to start.
Here’s how:
Automate the low-value work (psst—Botkeeper can help with that)
Train your team to think like advisors
Package a few key services and test them with select clients
Track impact, refine, repeat
The key is capacity. If your team is buried in the weeds, they’ll never rise to strategic work. Automate the basics, and you give them room to grow.
Accounting firms aren’t just competing for clients. You’re competing for talent. And guess what? Talent is choosing tech, startups, and careers that offer meaning.
CAS is your chance to turn the tide:
Differentiate your firm
Offer more interesting, high-impact work
Attract and retain people who want to do more than just tick boxes
And when you pair CAS with a platform like Botkeeper, you get the scale, automation, and accuracy to grow without burning out.