MENU of Templates
Using these templates
Click on any of the topics above to jump to the template for the service you want to promote. Note that areas highlighted in yellow need your customization. Then highlight and copy the text and paste it into your email program or, if you wish, word processing program such as Microsoft Word or Google Docs. Some email tips:
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Using recipients’ names in the email will help your readership. For a boost to open rates, insert your recipient’s name into the subject line as well.
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The best days to send an email depend somewhat on industry, but we suggest avoiding Mondays and Fridays overall. These are days where people are generally overwhelmed or mentally tired, decreasing the chance your message will get their attention.
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The “General Advisory” email is a general email for recipients who might need more than one advisory service. Use it when you are uncertain what the recipient might need, or when their needs are broad. Be sure to customize the services as appropriate.
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Avoid emailing promotional emails to the same targets more than one or two times per week. It’s not just good practice overall, it also keeps you from getting identified as spam.
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When practical, have a plan to follow up with your recipients by phone, text, or additional email. These should be brief:
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Ask for confirmation they received your email
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Offer to address any questions they might have
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Reaffirm your confidence in offering a valuable solution that will save them time/money/worry
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Finally, make sure to add a link to your firm’s website on its first mention, and don’t skip providing your full email address so your recipient can answer your call to action to reach out and make an appointment.
Subject: Elevate Your Business with Expert Financial Planning & Analysis
Dear [Client's Name],
I hope this message finds you well.
At [Your Firm’s Name], we understand the challenges that businesses face in today’s dynamic market. One of the key drivers of sustained growth and success is robust financial planning and analysis (FP&A). We are excited to offer our expertise in this area to help your business thrive.
Our FP&A services provide you with [add or subtract services as needed]:
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Strategic Insights: We go beyond the numbers to offer actionable insights that help you make informed decisions, optimize resources, and drive profitability.
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Budgeting and Forecasting: Our team develops precise budgets and forecasts, allowing you to anticipate market trends and allocate resources efficiently.
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Performance Monitoring: We continuously track and assess your financial performance, helping you stay on top of key metrics and adjust your strategy as needed.
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Risk Management: We identify potential financial risks and develop strategies to mitigate them, ensuring your business remains resilient.
Our team consists of seasoned professionals with deep industry knowledge and a track record of delivering value to our clients. We are committed to providing tailored solutions that align with your business goals.
I would love the opportunity to discuss how our FP&A services can specifically benefit [Client's Company Name] and fit neatly into your budget. Please let me know a convenient time for a brief call or meeting.
Thank you for considering [Your Firm’s Name] as your trusted financial partner. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Drive Your Growth Strategy with Expert M&A Advisory Services
Dear [Client's Name],
Mergers and acquisitions have been accelerating for many business segments in recent years.Their strategic importance cannot be understated, but executing them smoothly, ensuring disclosure, and adhering to regulations are just as important.
At [Your Firm’s Name], we understand that mergers and acquisitions (M&A) are critical milestones in a company’s growth journey. These transactions can unlock tremendous value, but they also come with complexities that require expert guidance. We are excited to offer our specialized M&A advisory services to help you navigate these opportunities with confidence.
Our M&A advisory services provide you with [add or subtract services as needed]:
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Strategic Deal Planning: We work with you to identify and evaluate potential acquisition targets or merger partners that align with your strategic goals, ensuring that every move is a step toward long-term success.
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Due Diligence: Our team conducts thorough financial, operational, and legal due diligence to uncover potential risks and ensure you have a clear understanding of the transaction before making any commitments.
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Valuation & Negotiation: We leverage our expertise to accurately value the businesses involved and negotiate terms that maximize value and minimize risks for your organization.
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Integration Planning: Post-transaction integration is crucial for realizing the full value of a deal. We provide detailed integration plans to ensure a seamless transition and alignment of operations, cultures, and systems.
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Regulatory Compliance: Our advisors guide you through the regulatory landscape, ensuring that your transaction complies with all relevant laws and regulations, minimizing potential obstacles and delays.
Our team of M&A specialists brings deep industry knowledge and a proven track record of successful transactions. We are committed to providing tailored advice and hands-on support throughout every stage of the M&A process.
I would love the opportunity to discuss how our M&A advisory services can help [Client's Company Name] achieve its growth objectives. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your trusted partner in this critical journey. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Explode Your Business Potential with Expert Strategic Planning
Dear [Client's Name],
Your business’ strategic plan is a crucial factor in reaching your goals. At [Your Firm’s Name], we can help you build a clear and actionable strategic plan to help your business define its vision, set achievable goals, and develop the roadmap to reach them.
Our strategic planning services offer [add or subtract services as needed]:
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Vision and Goal Setting: We work closely with your leadership team to articulate a clear vision for the future and establish realistic, measurable goals that drive growth and success.
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Market Analysis and Competitive Positioning: Our advisors provide in-depth market analysis and competitive insights, ensuring that your strategy is grounded in a thorough understanding of the external environment.
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Actionable Roadmaps: We develop detailed strategic plans with actionable steps, timelines, and key performance indicators (KPIs), enabling your team to execute with confidence and track progress.
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Resource Allocation: We assist in optimizing the allocation of resources, ensuring that your investments are aligned with your strategic priorities and deliver maximum return.
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Risk Assessment and Mitigation: Our team identifies potential risks and challenges that could impact your strategic goals, and we develop mitigation strategies to ensure your business remains resilient.
Our seasoned advisors bring extensive experience across a range of industries, providing you with the insights and expertise needed to navigate complex challenges and seize opportunities.
I would welcome the opportunity to discuss how our strategic planning advisory services can help [Client's Company Name] achieve its objectives and unlock its full potential. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your partner in strategic success. I look forward to exploring how we can support your business’s growth and vision.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Strengthen Your Business with Expert Risk Management & Compliance Advisory
Dear [Client's Name],
I hope this email finds you well.
At [Your Firm’s Name], we understand that managing risk and ensuring compliance are essential to safeguarding your business’s success and reputation. Having a robust risk management and compliance strategy is crucial to both operations and survival. We are excited to offer our advisory services to help your business navigate these challenges with confidence.
Our risk management and compliance advisory services provide [add or subtract services as needed]:
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Comprehensive Risk Assessment: We conduct thorough evaluations of your business’s risk exposure across various areas, from financial and operational to cybersecurity and market risks, ensuring you have a clear understanding of potential vulnerabilities.
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Customized Risk Mitigation Strategies: Our team develops tailored strategies to mitigate identified risks, helping you to protect your assets, operations, and bottom line while maintaining agility.
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Regulatory Compliance: We provide expert guidance to ensure your business complies with all relevant laws and regulations, helping you avoid costly penalties and maintain a strong regulatory standing.
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Policy Development & Implementation: We assist in creating and implementing risk management and compliance policies that align with best practices and your business’s unique needs, fostering a culture of accountability and resilience.
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Continuous Monitoring & Reporting: Our ongoing support includes monitoring your risk environment and compliance status, providing timely reports and recommendations to keep your business ahead of potential threats.
Our team of experienced advisors is dedicated to helping you navigate the complexities of risk management and compliance. We bring deep industry knowledge and a proactive approach to ensure your business remains secure and compliant in a constantly changing environment.
I would welcome the opportunity to discuss how our risk management and compliance advisory services can benefit [Client's Company Name]. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your trusted partner in risk management and compliance. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Don’t have a CFO? Can’t afford one? We can fix that.
Dear [Client's Name],
Your company’s finances are its lifeblood. They deserve expert care and management.
At [Your Firm’s Name], we recognize the importance of strategic financial leadership in achieving business success. For many growing companies, having a dedicated Chief Financial Officer (CFO) is crucial, yet not always feasible. That’s why we’re excited to offer our Outsourced CFO services, designed to provide your business with expert financial guidance without the full-time cost.
Our Outsourced CFO services offer you [add or subtract services as needed]:
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Strategic Financial Expertise: Our CFOs bring years of experience to your team, offering high-level financial strategy and insights that drive growth and align with your business goals.
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Cash Flow Optimization: We help manage and improve your cash flow, ensuring your business has the liquidity it needs to thrive and seize new opportunities.
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Financial Planning & Analysis: Our team develops comprehensive budgets, forecasts, and financial models that provide clarity and direction for your business’s future.
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Risk Management: We identify and manage financial risks, ensuring your business remains resilient in the face of uncertainty and prepared for potential challenges.
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Fundraising & Investor Relations: If you’re seeking to raise capital or manage relationships with investors, our CFOs provide the expertise and support needed to secure funding and maintain investor confidence.
With our Outsourced CFO services, you gain a trusted partner dedicated to enhancing your financial health and supporting your strategic decisions. Our team is committed to providing personalized solutions that meet your specific needs and drive your business forward.
I would love the opportunity to discuss how our Outsourced CFO services can benefit [Client's Company Name]. Please let me know a convenient time for a brief call or meeting.
Thank you for considering [Your Firm’s Name] as your financial partner. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Optimize Your Operations with Expert Business Process Improvement Services
Dear [Client's Name],
Let’s be honest: business processes can quickly become a tangle of confusing approvals, reviews, ownership, and record-keeping that eludes even longtime employees, let alone new ones.
At [Your Firm’s Name], we believe efficiency and effectiveness are key to staying ahead. That’s why we offer Business Process Improvement (BPI) services designed to help your organization streamline operations, reduce costs, and enhance overall performance.
Our BPI services provide you with [add or subtract services as needed]:
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Comprehensive Process Analysis: We conduct an in-depth analysis of your current business processes, identifying inefficiencies, bottlenecks, and opportunities for improvement.
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Customized Improvement Strategies: Our team develops tailored strategies to optimize your processes, ensuring that they align with your business objectives and drive operational excellence.
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Implementation Support: We work closely with your team to implement the recommended improvements, providing hands-on support and guidance throughout the process to ensure a smooth transition.
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Performance Monitoring: We set up key performance indicators (KPIs) to measure the impact of the improvements, allowing you to track progress and make data-driven decisions.
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Sustainable Change Management: Our approach includes fostering a culture of continuous improvement within your organization, ensuring that the gains achieved are sustainable and that your business remains agile in a changing environment.
Our team of experienced consultants brings a wealth of knowledge and a proven track record of helping businesses like yours achieve operational efficiency and improved outcomes.
I would welcome the opportunity to discuss how our Business Process Improvement services can benefit [Client's Company Name]. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your partner in optimizing your business operations. I look forward to exploring how we can support your business’s growth and success.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Maximize Your Savings with Expert Tax Planning & Strategy Services
Dear [Client's Name],
We all know that being prepared for taxes is a must in every business — but few of us understand how to plan for those taxes, minimize them, and even make them work for us.
At [Your Firm’s Name], we understand that effective tax planning is essential for maximizing your business’s profitability and ensuring long-term financial health. We are excited to offer our Tax Planning & Strategy services, designed to help your business navigate the complexities of tax regulations and optimize your tax position.
Our Tax Planning & Strategy services offer [add or subtract services as needed]:
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Proactive Tax Planning: We work with you throughout the year to develop and implement tax strategies that minimize your tax liabilities while ensuring compliance with all relevant regulations.
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Tailored Tax Solutions: Our team provides customized tax strategies that align with your business goals, whether it’s managing cash flow, planning for growth, or preparing for an exit strategy.
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Regulatory Compliance: We stay up-to-date with the latest tax laws and regulations, ensuring that your business remains compliant and avoids potential penalties.
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Tax Credits and Deductions: We identify and capitalize on available tax credits and deductions, helping you take advantage of opportunities to reduce your tax burden.
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Long-Term Tax Strategy: We help you plan for the future, developing tax strategies that support your business’s growth and succession planning, ensuring that you’re well-positioned for continued success.
Our team of experienced tax professionals brings deep expertise and a proactive approach to managing your tax needs. We are committed to providing personalized guidance that helps you make the most of your financial resources.
I would love the opportunity to discuss how our Tax Planning & Strategy services can benefit [Client's Company Name]. Please let me know a convenient time for a brief call or meeting.
Thank you for considering [Your Firm’s Name] as your trusted partner in tax planning. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Secure Your Financial Future with Expert Personal Financial Planning & Wealth Management
Dear [Client's Name],
Finances are one thing we all have in common — and few of us are experts.
At [Your Firm’s Name], we understand that managing your personal finances and building wealth can be complex and time-consuming. That’s why we’re pleased to offer our Personal Financial Planning & Wealth Management services, designed to help you achieve your financial goals and secure your future.
Our services offer you [add or subtract services as needed]:
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Comprehensive Financial Planning: We work with you to create a personalized financial plan that addresses your unique needs, including retirement planning, investment strategies, and estate planning.
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Investment Management: Our team of experts develops and manages a tailored investment portfolio that aligns with your risk tolerance, time horizon, and long-term objectives, helping you grow and preserve your wealth.
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Retirement Planning: We help you plan for a comfortable retirement by assessing your current financial situation and developing strategies to ensure you have the income you need in your retirement years.
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Tax Optimization: Our strategies are designed to minimize your tax liabilities, maximizing the wealth you retain and making sure your financial plan is as efficient as possible.
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Estate Planning: We assist in planning for the future, ensuring that your assets are protected and your wishes are carried out, providing peace of mind for you and your loved ones.
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Bill Pay Services: We offer convenient bill pay solutions, ensuring your payments are managed efficiently and on time, giving you peace of mind and freeing up your time for what matters most.
Our team of experienced financial planners and wealth managers is dedicated to providing personalized guidance that empowers you to make informed decisions and achieve financial independence.
I would welcome the opportunity to discuss how our Personal Financial Planning & Wealth Management services can help you reach your financial goals. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your trusted financial partner. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Enhance Your Business with Expert Technology Consulting Services
Dear [Client's Name],
Technology has always moved quickly, but in recent years it’s accelerated to unprecedented speeds. Seemingly every new day brings complexity and variety to the tech space — making i harder and harder for businesses to keep up.
Staying ahead of technological advancements is crucial for your business’ operations, and maintaining a competitive edge. At [Your Firm’s Name], we’re excited to offer our Technology Consulting services, designed to help your business leverage the power of technology to drive growth and efficiency.
Our Technology Consulting services provide [add or subtract services as needed]:
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IT Strategy & Planning: We work with you to develop a technology strategy that aligns with your business goals, ensuring that your IT investments support your long-term vision.
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Digital Transformation: Our team helps you identify and implement cutting-edge technologies that can streamline operations, enhance customer experiences, and drive innovation across your organization.
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Cybersecurity Solutions: We assess your current cybersecurity posture and implement robust solutions to protect your business from cyber threats, ensuring your data and operations remain secure.
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Cloud Services & Migration: We guide your transition to cloud-based solutions, optimizing your IT infrastructure for scalability, flexibility, and cost-effectiveness.
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Process Automation: We identify opportunities to automate routine processes, reducing manual workloads and increasing operational efficiency across your business.
Our experienced technology consultants bring a wealth of knowledge and a track record of helping businesses like yours harness the full potential of technology while helping keep it secure. Our custom solutions fit your business’ needs while providing peace of mind.
I would love the opportunity to discuss how our Technology Consulting services can benefit [Client's Company Name]. Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your partner in technological innovation. I look forward to exploring how we can support your business’s growth and success.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]
Subject: Comprehensive Advisory Services to Elevate Your Business and Personal Finances
Dear [Client's Name],
We all need good advice in business and life. At [Your Firm’s Name], we are committed to helping you achieve success across all aspects of your business and personal finances. We’re excited to offer a range of advisory services tailored to meet your unique needs [add or subtract services as needed]:
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Financial Planning & Analysis: Enhance your decision-making with strategic financial insights, budgeting, and performance monitoring to drive growth.
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Outsourced CFO Services: Gain access to high-level financial expertise and strategic guidance without the full-time cost, helping you manage cash flow, optimize resources, and plan for the future.
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Mergers & Acquisitions Advisory: Navigate complex transactions with confidence, from deal planning and due diligence to valuation and post-transaction integration.
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Strategic Planning: Define your vision, set achievable goals, and develop actionable roadmaps that align with your long-term objectives.
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Risk Management & Compliance: Protect your business by identifying potential risks, ensuring regulatory compliance, and implementing effective mitigation strategies.
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Business Process Improvement: Streamline your operations, reduce costs, and enhance performance with customized process optimization solutions.
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Tax Planning & Strategy: Minimize your tax liabilities and maximize your wealth with proactive tax planning and tailored strategies that ensure compliance.
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Personal Financial Planning & Wealth Management: Achieve your financial goals and secure your future with comprehensive financial planning, investment management, and wealth preservation strategies.
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Technology Consulting: Leverage cutting-edge technology to drive innovation, enhance cybersecurity, and streamline your IT infrastructure for greater efficiency and growth.
Our team of experienced advisors is dedicated to providing you with the expertise and support needed to achieve your goals. I would welcome the opportunity to discuss how our services can benefit you and your business.
Please let me know a convenient time for a brief conversation or meeting.
Thank you for considering [Your Firm’s Name] as your trusted partner in success. I look forward to the possibility of working together.
Best regards,
[Your Full Name]
[Your Position]
[Your Firm’s Name]
[Your Contact Information]