Jessica Veiga

Jessica Veiga is an experienced B2B marketing expert with a history of working in software, SaaS, technology, accounting, and services spaces. Jessica's passion for social sciences and communication drew her to sales and marketing, where she has worked with clients across a range of industries, including retail, education, technology, and more. With real-world experience at top marketing and software companies in Boston, assisting hundreds of businesses across numerous stages of growth, and a BS in Psychology & Counseling, Jessica is uniquely qualified as a senior leader and team player to help lead businesses to maximize their reach, tell their stories, digitally evolve, and build mission-driven marketing strategies.

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5 min read

What Does a Modern Bookkeeper Do?

Bookkeeping…we’ve all heard of it, but what exactly is it? In simple terms, bookkeeping is defined as creating and maintaining the financial records and reports of a business. In short, bookkeepers take care of all the mundane tasks that are...

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Botkeeper 3 differences between tax planning and filing

2 min read

The 3 Major Differences Between Tax Filing and Tax Planning

Just like there’s a really, really big difference between tax avoidance (lessening tax liability and legal) and tax evasion (the deliberate under- or...

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Understanding Bookkeeping for Small Business - botkeeper

3 min read

Understanding Why Tax Planning Is a Vital Step for Small Businesses

Though the deadline for filing your taxes may be months away, most small business experts agree: the two best times to get a jump on tax planning are...

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Tax Planning by botkeeper

5 min read

Tax Planning for Beginners: 6 Key Principles Explained

Tax planning is, by definition, an assessment of your financial situation from a tax perspective for the purposes of reducing how much money you owe...

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3 min read

The Cost of Bad Bookkeeping

Bookkeeping. An often overlooked area in the business- and yet, it can dramatically affect the success or failure of the organization. Most business...

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2 min read

The Rise of bots—and How Automation Will Reshape The Way You Work

Large corporations have been exploring automation, cloud computing, machine learning, and AI for years. Today, an amazing 80% of companies big and...

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accounting software

2 min read

Should I Upgrade my Accounting Software?

Most of what you read on bookkeeping discuss the benefits (and necessity) of accounting software for your business. But while it’s true there are...

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2 min read

Botkeeper Named American Business Awards Tech Start-up of the Year!

Botkeeper named Tech Start-Up of the Year! Today it was announced that Botkeeper has been named the winner of the Gold Stevie® Award in the Tech...

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mistakes in your books

1 min read

5 Ways to Avoid Bookkeeping Mistakes

It’s a necessary evil and a key component to your success. No one wants to spend their time doing it, but everyone knows procrastination isn’t an...

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reduce accounting costs

1 min read

Key Ways to Reduce Your Accounting Costs

Reducing operating costs can be a smart way to run a lean efficient small business. If you struggle with spreadsheets, invoicing, accounting, and tax...

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